{"id":38789,"date":"2026-04-27T13:58:43","date_gmt":"2026-04-27T17:58:43","guid":{"rendered":"https:\/\/blogdalucianaoliveira.com.br\/blog\/?p=38789"},"modified":"2026-04-27T13:58:43","modified_gmt":"2026-04-27T17:58:43","slug":"ativistas-e-comunicadores-debatem-estrategia-digital-para-eleicoes-de-2026-em-sao-paulo","status":"publish","type":"post","link":"https:\/\/blogdalucianaoliveira.com.br\/blog\/2026\/04\/27\/ativistas-e-comunicadores-debatem-estrategia-digital-para-eleicoes-de-2026-em-sao-paulo\/","title":{"rendered":"Ativistas e comunicadores debatem estrat\u00e9gia digital para elei\u00e7\u00f5es de 2026 em S\u00e3o Paulo"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"38790\" data-permalink=\"https:\/\/blogdalucianaoliveira.com.br\/blog\/2026\/04\/27\/ativistas-e-comunicadores-debatem-estrategia-digital-para-eleicoes-de-2026-em-sao-paulo\/img_1731\/\" data-orig-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?fit=1200%2C800&amp;ssl=1\" data-orig-size=\"1200,800\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"IMG_1731\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?fit=600%2C400&amp;ssl=1\" class=\"alignleft size-full wp-image-38790\" src=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?resize=600%2C400\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?w=1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1731.webp?resize=450%2C300&amp;ssl=1 450w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p>Diret\u00f3rio do PT em S\u00e3o Paulo &#8211; O Centro de Estudos da M\u00eddia Alternativa Bar\u00e3o de Itarar\u00e9 reuniu ativistas digitais e comunicadores neste \u00faltimo final de semana (24 e 25 de abril) para debater o futuro da comunica\u00e7\u00e3o.<!--more--><\/p>\n<p>O encontro nacional aconteceu na sede do Sindicato dos Jornalistas de S\u00e3o Paulo, na regi\u00e3o central da capital.<\/p>\n<p><strong>Comunica\u00e7\u00e3o como Eixo Estrat\u00e9gico<\/strong><\/p>\n<p>A mesa de debate sobre o cen\u00e1rio nacional em ano de elei\u00e7\u00f5es gerais destacou o papel fundamental da comunica\u00e7\u00e3o em 2026.<\/p>\n<p>O deputado federal Orlando Silva (PCdoB) enfatizou que o pr\u00f3ximo pleito ser\u00e1 o mais complexo das \u00faltimas d\u00e9cadas: \u201cDo ponto de vista pol\u00edtico, 2026 ser\u00e1 a elei\u00e7\u00e3o mais dif\u00edcil que a esquerda brasileira enfrentar\u00e1. N\u00e3o venceremos essa batalha sem colocar a comunica\u00e7\u00e3o como eixo central da nossa estrat\u00e9gia\u201d, declarou o parlamentar.<\/p>\n<p><em><strong>Redes digitais de Multiplica\u00e7\u00e3o e Combate \u00e0 Desinforma\u00e7\u00e3o<\/strong><\/em><\/p>\n<p>Em participa\u00e7\u00e3o por v\u00eddeo, o presidente do Partido dos Trabalhadores (PT), Edinho Silva, defendeu a cria\u00e7\u00e3o de uma rede digital robusta. Segundo ele, o objetivo \u00e9 transformar cada cidad\u00e3o em um multiplicador de mensagens, atuando como porta-voz das a\u00e7\u00f5es do governo Lula e formando uma corrente ativa de combate \u00e0 desinforma\u00e7\u00e3o.<\/p>\n<p>Disputa de Narrativas na Polariza\u00e7\u00e3o<br \/>\nEncerrando as an\u00e1lises, o presidente da federa\u00e7\u00e3o PSOL-Rede, Juliano Medeiros, comentou o comportamento do eleitorado diante da polariza\u00e7\u00e3o pol\u00edtica. Medeiros reconheceu que, embora parte da popula\u00e7\u00e3o esteja resistente ao di\u00e1logo racional, h\u00e1 uma parcela decisiva a ser conquistada: \u201cTemos consci\u00eancia de que uma fatia do eleitorado est\u00e1 \u2018interditada\u2019 para o argumento racional, mas outra parte n\u00e3o. \u00c9 esse setor que precisamos disputar. Essa \u00e9 a tarefa fundamental para enfrentarmos os desafios que vir\u00e3o\u201d, concluiu.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"38791\" data-permalink=\"https:\/\/blogdalucianaoliveira.com.br\/blog\/2026\/04\/27\/ativistas-e-comunicadores-debatem-estrategia-digital-para-eleicoes-de-2026-em-sao-paulo\/img_1732\/\" data-orig-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?fit=1200%2C812&amp;ssl=1\" data-orig-size=\"1200,812\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"IMG_1732\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?fit=300%2C203&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?fit=600%2C406&amp;ssl=1\" class=\"alignleft size-full wp-image-38791\" src=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?resize=600%2C406\" alt=\"\" width=\"600\" height=\"406\" srcset=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?w=1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?resize=300%2C203&amp;ssl=1 300w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?resize=1024%2C693&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?resize=768%2C520&amp;ssl=1 768w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1732.webp?resize=443%2C300&amp;ssl=1 443w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/> <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"38792\" data-permalink=\"https:\/\/blogdalucianaoliveira.com.br\/blog\/2026\/04\/27\/ativistas-e-comunicadores-debatem-estrategia-digital-para-eleicoes-de-2026-em-sao-paulo\/img_1730\/\" data-orig-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?fit=1200%2C800&amp;ssl=1\" data-orig-size=\"1200,800\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"IMG_1730\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?fit=300%2C200&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?fit=600%2C400&amp;ssl=1\" class=\"alignleft size-full wp-image-38792\" src=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?resize=600%2C400\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?w=1200&amp;ssl=1 1200w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/blogdalucianaoliveira.com.br\/blog\/wp-content\/uploads\/2026\/04\/IMG_1730.webp?resize=450%2C300&amp;ssl=1 450w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Diret\u00f3rio do PT em S\u00e3o Paulo &#8211; O Centro de Estudos da M\u00eddia Alternativa Bar\u00e3o de Itarar\u00e9 reuniu ativistas digitais e comunicadores neste \u00faltimo final de semana (24 e 25 de abril) para debater o futuro da comunica\u00e7\u00e3o.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-38789","post","type-post","status-publish","format-standard","hentry","category-notas"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p7wKYW-a5D","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/posts\/38789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/comments?post=38789"}],"version-history":[{"count":1,"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/posts\/38789\/revisions"}],"predecessor-version":[{"id":38793,"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/posts\/38789\/revisions\/38793"}],"wp:attachment":[{"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/media?parent=38789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/categories?post=38789"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogdalucianaoliveira.com.br\/blog\/wp-json\/wp\/v2\/tags?post=38789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}